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The fashion designer Beata Modrzynska, who trained at HEAD in Geneva, describes the terms transgression and conversion as fundamental for her design process. Already as part of her graduation collection, she experimented with converting body contours into vectors and patterns. From spontaneous gestures, with which she traced the contours of her own body, she developed a visual language, characterised by curves and wave movements. In order to implement this into clothing, she used traditional cuts, but also constructions that had an amateur appearance, through which she built up dialectic tension. The most important features of her collection include the fact that half of the fabric used for it originates from up-cycling or old stock articles. Modrzynska feels obliged in her work as a designer to satisfy her customers’ requirements for authenticity, incompleteness and originality. She divides her designs into two differently positioned lines to test the resonance of buyers. All the products are made in Switzerland and in Poland, whereby the individual designs are adjusted to the fabrics available in each case by the designer.

Comments of the nominators:
Beata Modrzynska has already caused a sensation in the Swiss fashion scene with her idiosyncratic graduation collection, which was awarded the Prix d’Excellence of the Hans Wilsdorf Foundation. Her constructive approach is architectural and reflected. She is following in the footsteps of “fashion thinkers” like Hussein Chalayan and Phoebe Philo and is one of the hopes for the future of her generation.

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