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Intercultural Link

Beatrice Sierach

“Intercultural Link – On the role of the designer in social projects” is a research project presented in the form of a book, with which Beatrice Sierach concluded her MA degree course at the Zurich University of the Arts. As the subtitle of the work makes clear, it focuses on an investigation of the role of the designer in social projects based on the author’s own experience. Following Sierach’s detailed analysis of a social design project which she helped launch at the Oaxaca Design Centre in Mexico, and which she was able to observe over an extended period of time, she developed in the light of her work a toolkit aimed at helping designers to help themselves. The tool supports designers engaged in social field projects in the problem definition process and in the development and implementation of long-term solution strategies.